Pencil
The world’s first creative AI platform for digital advertising teams in brands and agencies

Pencil is the world’s first creative AI platform for digital advertising teams in brands and agencies. Their platform generates culturally inspired ad copy and visuals for any product and audience, while predictively optimising for creativity, conversion and brand relevance.
Founders
Will Hanschell
CEO, Pencil
Systems engineer with experience in creative service
Sumukh Avadhani
CTO, Pencil
AI expert, previously Samsung Creativity Lab, Toshiba and Google